Second, there is always an assortment of characters to pass and smile at. Today I nodded at red-suspender-and-high-top-wearing-with-crazy-hair dude, and he gave me a similar chin bob before continuing past me.
Third, when you get to the store, everyone is nice. It doesn't matter that it's late. Who cares that it's crowded with people buying their last-minute tempeh patties for dinner, and the staff is busy re-stocking the shelves. People smile, and say fun foreign phrases like "please", "thank you", and "excuse me". Health food makes happy people, and I have seen the proof.
Finally, the cashiers all rock. After being told off by a defiant 8th grader today, slogging through masses of students who all have a lame excuse why they didn't do their homework, and sitting through cynical yelling of teachers at our afternoon staff meeting, I was pretty drained.
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Oh yeah, and their prices are actually very competitive. I've blown off Albertson's to go there for staples, in addition to getting my decaf green and vegan cereal. People of Los Feliz: Shop At Nature Mart!
That is all.